What is Digital Transformation?
Digital transformation is not about buying technology: it is about changing the way the company serves its customers, operates and decides, with digital products the business actually adopts.
We start with a digital maturity diagnosis, prioritize the highest-value cases and build a product roadmap. Then we deliver with mixed business and technology squads, in short cycles and with adoption metrics.
The goal is for every initiative to move from idea to pilot, to production and to scale, and for the organization to learn to do it on its own.
The problems clients bring us
Where do we start the digital transformation?
Lots of ideas and vendors, without a maturity reading or an order of priorities.
Do pilots never reach production?
Isolated tests that don’t convince the business and never get past the slide deck.
Are we investing in technology nobody uses?
Systems implemented with low adoption across teams.
Do business and technology speak different languages?
Projects defined in one area and built in another, with no owner of the outcome.
Are our data and systems holding back digital?
Technical debt, fragile integrations and unreliable data.
How do we measure the value of digital?
Investments without associated adoption, efficiency or revenue metrics.
Our approach, applied to Digital Transformation
The same four phases of «Our approach», with what we do and what we deliver in each one.
The path of a digital transformation
- 01Digital maturityA reading by dimension against the company’s ambition.
- 02Prioritized use casesImpact and feasibility, separating quick wins from enablers.
- 03Product roadmapBusiness case, MVP, architecture and data for each initiative.
- 04Delivery squadsShort cycles with change management and adoption metrics.
- 05ScaleWhat works rolls out to the whole organization and the methodology stays in-house.
We use a problem-solving structure to frame hypotheses.
We assess digital maturity by dimension through interviews, surveys and a review of systems, and compare it with the company’s ambition.
DeliverableDigital maturityWe break the problem down into a MECE structure.
Use cases are organized by dimension and prioritized by impact and feasibility, separating quick wins from enabling initiatives.
DeliverableUse case value mapWe build the business cases and the structure of each initiative.
Each prioritized initiative has its business case, its MVP and its place on the roadmap, with the architecture and data it needs.
DeliverableProduct roadmapWe provide support with a dedicated, full-time on-site team within the organization.
Mixed squads deliver in short cycles, with change management, adoption metrics and transfer of the methodology to the client’s team.
DeliverableDelivery squads
What does the diagnosis review?
The digital maturity ladder
- 01InitialIsolated initiatives and manual processes.
- 02ExplorationPilots with little connection to the business.
- 03IntegrationDigital products connected with processes and data.
- 04ScaleDelivery squads and adoption metrics across the company.
- 05Digital organizationData-driven decisions and continuous improvement as a way of working.
- Digital strategyAmbition, priorities and connection with the business strategy.
- Customers and channelsDigital experience, self-service and sales channels.
- Processes and operationsDigitization and automation of key processes.
- Data and analyticsQuality, access and use of data for decision-making.
- Technology and architectureSystems, integrations, cloud and security.
- Talent and ways of workingDigital capabilities, teams and methodologies.
How is digital transformation governed?
Each initiative moves from idea to scale with governance that decides quarterly and squads that deliver in short cycles.
From idea to scale
- 01Idea
- 02Pilot
- 03Production
- 04Scale
- 05Measured value
- Adoption metrics
Digital governance
What stays in your organization
- Digital maturity
- A reading of the starting point by dimension, against the company’s ambition.
- Product roadmap
- Digital initiatives ranked by value, with MVPs, owners and dependencies.
- Delivery squads
- Mixed business and technology teams delivering in short cycles.
- Adoption and value metrics
- Usage, efficiency and revenue indicators by initiative.
- Digital governance
- Committee, quarterly prioritization and product-based funding.
Strategic challenge, analytical rigor, measurable impact
Qualitative cases: figures are published once the client validates them.
TransformaMiPyMEs: digital transformation for business owners in Valle del Cauca
Partnership with Universidad del ValleRegional SMEs with low digital adoption and little access to transformation methodologies.
A digital transformation workshop with a proprietary methodology, outreach in municipalities of Valle del Cauca and follow-up support from the Benká ecosystem.
Business owners from municipalities in Valle del Cauca with a methodology to start their digital transformation.
Where do we apply it?
Led by Benká Digital LAB, with the rest of the holding when the challenge calls for it.
